In just pages…
You’ll discover what it takes copywriters YEARS of trial & error to figure out.
Here’s what pro copywriters know for sure: Visitors are bored.
And when visitors are bored, bounce rates skyrocket like a SpaceX launch. And conversion rates plummet right along with the latest crypto trend.
They also know that your headlines, subheads and value propositions are likely the key boredom culprits.
But how do you fix all of that? Especially when you don’t have the years to invest. Or a desire to become a pro copywriter.
You master the most valuable messaging and marketing copy. The copy that consistently has a direct impact on conversions & sales.
Since 2011, Headlines, Subheads & Value Propositions has taught startups, agencies & marketers how to nail the most important copy they’ll ever write.
In the second book of the Copyhackers Classics Series, Joanna Wiebe shows you how to: