Copyhackers books are bite-sized guides created for small business owners, freelancers & start-up founders who want to know how to write amazing web copy — without becoming a copywriter.
Designers and developers wanting to add copywriting or copy consulting to their repertoire will find these books invaluable, with their clear overviews of copy topics, detailed deep-dives on conversion-critical topics like writing headlines, and 100's of colorful examples from interesting startups.
The books are written by Joanna Wiebe, creator of Copyhackers and Conversion Copywriting. For over 15 years, companies like BT, Canva, Glowforge, Intuit, MetaLab, Prezi, Sprout Social and VWO have trusted Joanna to help them find their message. She’s trained teams at Shopify, Thinkific and AWS. And she’s served as an expert lecturer with Think with Google as well as a top-rated speaker at conferences like Mozcon, Business of Software and CXL Live.